Here’s the description of the original event that was recorded in the video and slideshow:

How to Do Social Media Marketing:
Bloggers, Social Networks, Metrics, and More

Hear Sally Falkow of Expansion Plus and Chris Abraham of Abraham Harrison  talk about the best practices in social media marketing.

Not only is social media marketing the hottest thing in marketing, it may well also be the most effective marketing tool available to anyone doing any form of outreach.The meteoric rise of twitter and the slower but just as large groundswell of blogging have combined to shake communications of all kinds to the core.

But social media marketing isn't monolithic and it covers a lot of ground. There is no one-size-fits-all solution. But there are best practices, there are tools and tricks and techniques to achieve greater success. Sign up for this webinar to find out how to:

• use twitter wisely and well
• reach out effectively to bloggers
• drive success with social networks
• combine fronts to multiply your success
• get your audience to help you reach out
• measure and understand your success (and failure)

Plus many more techniques to help you master social media

Speakers
Sally Falkow is a veteran of the PR industry. She has since translated her experience in marketing, PR and communication to the Internet. Her main interest is in the shift in media consumption and how new technology is affecting the practice of public relations. Sally is the author of the Proactive Report and co-developer of PRESSfeed, a social media tool for PR and marketing professionals.

Chris Abraham, President and COO of Abraham Harrison, is a leading expert in online public relations with a focus on blogger outreach, blogger engagement, and Internet reputation management. Chris is a pioneer in online social networks and publishing, and specializes in web2.0 technologies, including content syndication, online collaboration, blogging, and consumer generated media.

This webinar will take place live on Thursday May 14th at 1 PM EST and 10AM PST. It will include audience participation and will be recorded and made available on demand within two days. Register now!